BRAND

Brand Story

Welcome to the world of Amorak Italy, a luxury outerwear brand born in Rome.

Amorak Italy embodies the essence of the Italian lifestyle, celebrating craftsmanship, elegance, and the spirit of Dolce Vita. With a refined balance of minimalism and urban sophistication, the brand focuses on timeless aesthetics designed for the modern cosmopolitan.

Every collection is defined by passion, style, and uncompromising quality. Discreet details of luxury highlight Amorak’s identity—where uniqueness meets contrast, and functionality blends seamlessly with Italian elegance.

Clean, distinctive, and enduring, Amorak Italy creates outerwear that transcends fashion trends, offering a timeless expression of style.

Our Logo

The name Amorak Italy was born from Amore — the Italian word for love. Love is the essence we wish to embody in every outerwear piece we create.

Our logo reflects this philosophy: it unites the letters A and M, with the M designed as a heart — a timeless symbol of love. This detail conveys the soul of Amorak Italy, where craftsmanship meets emotion, and luxury is always infused with meaning.